Work experiences

Since 07/06
Marketing Consultant for diverses companies (Freelance) (Munich)

Business planning, market analysis
Communication / Advertising (banner layout, postcards, flyers) with Photoshop and Indesign
Fotoshooting for internal communication (intranet) or for products (webshops), Business portrait. Owner of belly-baby.comPhotographer
Marketing Campaigns / Direct Marketing / Customer acquisition
Organize Events for tradeshow or internal company needs
Online Marketing SEO/Website analysis

Manage, organize, evaluate and follow up on events for more than 14 countries in close coordination with local agencies (20 events per year)
Develop and maintain an ordering collateral tool for Compaq partners
Design, implement, evaluate, control targeted advertising and direct marketing campaigns in close coordination with local agencies
Content management for our website (incentives, promotion, events registration)
Develop and maintain a new customer database
Work in close cooperation with Compaq alliance and channel partners for coop-advertising and joint projects for 14 countries.
Collaborate with sales and product experts
Budget control

Responsible for the security systems Marketing-Database in collaboration with the Key Account Managers
Design, implement and promote presentation tools (Powerpoint, Booklet, Product explanation sheet, Auto-Shows stand, CD-ROMs) working directly with advertising agencies etc in order to improve communication
Follow up on the order books with the Sales and Controlling department. Provide a weekly report update for the Localization Manager
Coordinate and organize participation in Showroom, customers Technical-days

Create a Marketing Database for our Domain using the Lotus approach in order to analyze the market worldwide and to perceive new opportunities
Improve our product communication using new ideas